Our Mission
BlueShirt Media is a dedicated team that helps treatment centers grow and thrive- without the stress of hiring more staff. We combine smart outreach strategies, helpful automation, and caring voice + text technology to help you reconnect with missed calls, re-engage potential clients, and stay connected with your alumni
We've worked quietly behind the scenes with some of the most successful treatment centers in the country, and we've seen firsthand the amazing results that happen when great teams get the right tools.
Our mission is simple: help treatment centers focus on what they do best- providing life-changing care to those who need it- while our technology takes care of the time-consuming outreach tasks that often get overlooked.
We believe in honest, ethical practices that always put patient care and privacy first.
See Our AI in Action
In this quick demo, you'll hear how our AI handles calls after hours- engaging potential clients with empathy, providing helpful info, and capturing callback details seamlessly. Many treatment centers lose leads at night and on weekends when calls go unanswered or go to voicemail. Our AI changes that.
Answers calls 24/7
Handles sensitive conversations with care
Provides program info and collects contact details
Sends text follow-up to schedule a call
Works even when your team is offline.
The Challenge: Lost Opportunities
Treatment centers lose valuable opportunities when they can't proactively reach out to alumni and leads at critical moments.
Alumni Relapse Risk
40% of alumni experience relapse thoughts within 90 days of discharge, but most treatment centers lack the resources to proactively call and check in with every graduate
Cold Lead Decay
Leads that don't receive a follow-up call within 24 hours are 7x less likely to convert, yet admissions teams can't manually call every lead multiple times.
Staff Limitations
Admissions teams are stretched thin, making it impossible to maintain consistent outbound calling campaigns to every potential client and alumnus.
The Real Cost
Treatment centers are losing opportunities they've already paid for:
Missed alumni re-admissions
Alumni who relapse without treatment center contact often go elsewhere
Wasted marking spend
Leads that aren't called multiple times rarely convert
Reduced outcomes
Alumni without proactive follow-up have higher relapse rates
Treatment centers are leaving significant revenue on the table by not having a systematic outbound calling strategy for alumni and leads.
The Calling Gap
"We were only able to make outbound calls to about 15% of our alumni and 30% of our leads. We know we were missing opportunities, but didn't have the staff to all everyone."
- Admissions Director, Leading Treatment Center
Our Solution: Proactive AI Calling
Our AI proactively calls your alumni and leads, engages in natural conversations, and brings them back when they need support.
Alumni Relapse Risk
Our AI proactively calls your alumni and leads on a schedule you define, engaging in natural conversations that sound completely human.
Scheduled outbound calling
Scheduled outbound calling
Scheduled outbound calling
Strategic Calling Campaigns
Create targets outbound calling campaigns for different segments of your alumni and leads, with customized scripts and follow-up sequences.
30/60/90 day alumni check-ins
Multi-touch lead nurturing
High-risk intervention calls
HIPPA-Compliant Intergation
Our system integrates with your CRM and EHR to automatically schedule calls, document conversations and route qualified opportunities to your team.
Secure data handling
Automated call scheduling
Real-time alert system
How Our AI Calling Works
Our system makes it easy to implement proactive outbound calling at scale:
1
Define your calling campaigns
Set up alumni check-in schedules and lead follow-up sequences
2
AI makes the calls
Out system proactively calls your contacts on schedule
3
Natural conversations
AI engages in human-like-dialogue, identifying needs and risks
4
Natural conversations
AI engages in human-like-dialogue, identifying needs and risks
The Calling Gap
With AI calling, we're now reaching 100% of our alumni and leads. Our admissions team focuses only on a qualified opportunities, while the AI handles all initial outreach."
- CEO, Recovery Center Network